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AdSense Approval Requirements: The Essential Checklist

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AdSense Approval Requirements

Google offers an AdSense program that allows publishers to monetize the content of their websites by displaying text and display ads. Based on the content and users of the publisher’s website, Google says tailored advertisements. The publisher receives a portion of the money generated by the ads when users click on them.

For AdSense to function, publishers must create an account, add a small code to their website, and specify where they want to see ads. Google’s technology examines visitor data and site content to identify the most relevant ads. Publishers can choose from various ad formats, including text, image, and video.

The main advantage of AdSense is that it enables publishers of all sizes to earn revenue from their content through targeted advertisements without the need to sell and manage ads directly. Google handles serving the ads, targeting, tracking, and payments. Publishers display the ads and earn revenue when visitors click.

Why Get Approved for AdSense

By signing up for the AdSense program, you can monetize your website and generate income by showing Google ads. AdSense, one of the most extensive ad networks, gives users access to millions of ad campaigns and leading global advertisers. Google will automatically match relevant text and display ads to your website’s content once approved.

There are several key benefits to becoming an AdSense publisher:

Easy implementation: Putting AdSense ads on your site is simple. Copy and paste a short code snippet, and Google handles the rest. There are also plugins for many popular CMS platforms.
Variety of ad formats: In addition to standard text ads, you can show content-matched display ads in different sizes and styles. Options include Responsive Ads that work on mobile, and native ad formats blended with site content.
Variety of ad formats: In addition to standard text ads, you can show content-matched display ads in different sizes and styles. Options include Responsive Ads that work on mobile and native ad formats blended with site content.
Wide advertiser reach – By joining AdSense, your site becomes part of a vast ad network, including over 2 million advertisers worldwide. This gives visitors access to relevant ads from large brands and niche marketers.
In-depth performance analytics – The AdSense interface provides detailed metrics on impressions, clicks, CTRs, earnings, top-performing ad units, etc. This allows you to optimize placement for increased revenues.
Customizable ad controls – You can filter ad categories, colors, sizes, and more to create an experience matching your site’s look and feel. Segment controls let you specify different settings for each page or ad unit.
No minimum traffic or page requirements – AdSense is open for sites of all sizes in all languages and geographies. No visit or content prerequisites exist to qualify beyond Google’s editorial guidelines.

You can earn revenue from day one by providing quality content and joining AdSense. The program gives you flexibility and control over ads on your site.

AdSense Account Signup

AdSense Approval Requirements: The Essential Checklist

A few steps and some information, including your website’s URL, contact details, and payment information, are required when creating an AdSense account. A Google account. If you don’t already have one, go to google.com and click “Sign in” in the top right corner. Then click “Create account” to set up a new Google account.

Once you have a Google account, follow these steps to sign up for AdSense:

Go to adsense.google.com and click “Start now.”
Enter your account information. This includes your name, email address, country, and birthday.
Agree to the AdSense Terms & Conditions.
Select the category that best describes your website content. This helps serve relevant ads.
Enter your website URL, title, and language.
Select your ad formats and colors. You can choose text, display, and video ad formats.
Submit your application. Google will review your website and notify you if you’re approved, which usually takes a few days.
Once approved, read through the policies, customize your ad layout, and paste the ad code into your site.
Link your site to your AdSense account. This allows earnings to be credited properly.
Set your payment threshold and information. Earnings will be paid out monthly via bank transfer or check once you reach the threshold.

And that’s it! Following those steps will create your AdSense account and be ready to serve ads and earn money. Just make sure your site meets all the ad policies.

Website Requirements

AdSense approval for a website is contingent upon meeting specific requirements set forth by Google. The website should be completely functional, contain significant-excellent content, and be aimed toward a demographic that would interest advertisers.

The website pages’ content must be original, well-written, and helpful to visitors. It is unlikely that websites with little content, a ton of ads but little substance, or content duplicated from other websites will be accepted. Google favors websites with engaging content that is unique and of high quality.

Read More: Craft Content Like a Pro: 7 Tips for Writing That Wows

Websites must have a clear purpose and focus on specific topics that align with the interests of potential advertisers. Niche websites with in-depth, helpful content on a focused topic often do well. Websites with random or unrelated content are less likely to get approved.

AdSense also requires a substantial amount of content on websites. Websites should have several pages with in-depth media and articles. Short articles or websites with few pages won’t satisfy the content requirements.

The website must be completely operational and free of errors or broken links. Users should be able to access every page. Having a well-designed, user-friendly website can improve the likelihood of approval.
Google prefers reputable websites with solid user interaction and excellent content that appeals to advertisers. A website must fulfill these requirements to be approved for AdSense.

Content Quality Standards

Content Quality Standards : AdSense Approval Requirements

AdSense has strict guidelines about the caliber of content on publisher websites and pages. Google is committed to providing its advertisers with a positive user experience and environment. It is unlikely that websites with thin or poor-quality content will be accepted.

To comply with AdSense content standards, websites must post unique, thorough, and thoroughly researched content that adds value for readers. Articles should be lengthy, in-depth, and error-free in grammar and spelling. Sites with duplicate or automatically generated content or content farms will not be accepted.

Specifically, AdSense looks for sites with:

Informative, useful articles with insightful analysis and high-quality reporting
Comprehensive information written by topic experts
Engaging, well-written content comparable to magazines and books
Factual accuracy with citations for statistics and quotes
Ample paragraph-length text, not just bullet points or slideshows
The primary focus is on benefiting the audience rather than search engine optimization
Primary focus on benefiting the audience rather than search engine optimization

AdSense aims to maintain a high bar for content across its network. Quality standards help ensure sites provide a good reader experience and represent Google’s brand well. Publishers should focus on creating stellar content rather than trying to game the system. With valuable writing that engages audiences, approval chances increase.

Page Specifications

AdSense Approval Requirements

To get approved for AdSense, your pages must meet specific layout and design criteria. Google wants sites in the AdSense network to provide a good user experience and environment for showing ads.

Your pages should be easy to navigate, with clearly defined headers, paragraphs, and visual elements. Avoid excessive popups, cluttered designs, tiny text, or other elements that detract from readability.

Each page should have substantial, high-quality content that is interesting and engaging to users. There should be plenty of white space between paragraphs, readable font size, and clear headings to ensure the content is easy to read. Pages that are extremely thin or brief and have little content are unlikely to be accepted.

Pages should have a mobile-specific website or app or be responsive on mobile devices. On mobile devices, content should reflow and resize appropriately. Verify that mobile users can still easily tap buttons, links, and advertisements.

Another consideration is site speed, as a slow-loading website or technical difficulties degrade user experience. Check your website’s speed and ensure that pages load in a few seconds on average.

Finally, each page should have a reasonable number of ad slots without overwhelming the user. Ad placement should make sense contextually and not be overly intrusive. Stick to recommended ad formats and dimensions. You can create an optimal user experience with the correct page setup while serving AdSense ads.

Ad Placement Policies

Ad Placement Policies : AdSense Approval Requirements

Google has specific rules around where ads can and can’t be placed on pages to provide a good user experience. Ads should complement the existing content without being too distracting or intrusive.

When placing ads, it’s important to follow these guidelines:

Ads should not be placed in slideshows or pop-ups that obscure content. Readers should be able to easily close the ad.
Ads should not be placed in the middle of paragraphs or sentences. They should have white space separating them from the content.
Ads should not be placed too frequently, especially on long articles. Limit ad placement to between paragraphs rather than every few sentences.
Ads should not be placed on pages with little content, such as individual photos, videos, or images. There needs to be sufficient text content to complement the ads.
Ads should not be placed too close to each other. There should be a reasonable distance between multiple ads on a page.
Ads should not disrupt or distract from the main content. Avoid placements that cover important page elements.
Ads must be distinguishable from normal content. Make sure they stand out visually as advertisements.
Ads should not be placed in header or footer elements that remain fixed while scrolling. These placements are too distracting.

By carefully considering ad placement and following Google’s policies, you can maximize earnings while providing a quality user experience. Strategic, unobtrusive placement is critical to success with AdSense.

Traffic Levels

get adsense approved to need website Traffic Levels

Google requires websites to meet certain traffic thresholds to be approved for AdSense. While Google does not disclose the exact traffic levels needed, it’s generally recommended to have at least 1,000-2,000 visits per month before applying.

The amount of traffic impacts approval likelihood for a few key reasons:

Websites need enough visitors to generate a meaningful revenue stream through ads. Google wants partners who can produce business results.
Higher traffic demonstrates an established audience and quality content. This signals to Google that people find your site useful.
More traffic means more data for Google to analyze. They can better evaluate site content and performance with more user activity.

So focus first on growing your audience and providing robust content. Once you build up a solid baseline of traffic, you’ll be in a much better position for AdSense approval.

Some other best practices that can help increase traffic:

Promote your content on social media, link-sharing sites, and forums. Get the word out.
Publish new in-depth content frequently to keep visitors engaged. Fresh material brings repeat traffic.
Optimize pages for SEO performance. Higher search rankings equal more visitors.
Diversify acquisition channels. Don’t rely on just one traffic source.
Analyze metrics to identify opportunities for improvement.

With persistence and hard work, you can get the traffic volumes needed for AdSense. Stay patient, keep focusing on your audience, and you’ll get there.

Applying for Approval

To apply for AdSense approval, you must first set up a Google AdSense account. This can be done by going to ads.google.com and clicking “Sign Up.” You must agree to the Google AdSense Terms & Conditions and provide some basic information about yourself and your website.

Once your account is created, you can apply for approval. Here’s an overview of the application process:

Navigate to the “My ads” page in your AdSense account. Click the button that says “Apply for Approval.”
You’ll be asked to provide your website’s URL. Make sure you enter the main website you want to display AdSense ads on.
Next, you may need to complete a verification process. This usually involves uploading a text file to your website or adding some HTML code. Follow the on-screen instructions to verify ownership of your site.
AdSense will automatically scan and evaluate your website based on several criteria, like content quality, page layout, audience, and more.
Within a few days, you’ll receive an email notification about whether your website was approved or disapproved. If disapproved, the email should explain the reasons why.
If approved, you can start placing ad codes on your pages and earning revenue! Make sure to read up on policies and optimize your site for higher earnings over time.
Approval is valid for that specific website only. If you want to display AdSense on additional sites, you’ll need to apply separately for each one.

The approval process ensures websites meet AdSense’s guidelines and quality standards. Creating compelling content that engages visitors is the best way to get accepted into the program. With perseverance and optimization over time, many publishers see their hard work pay off through AdSense earnings.

Maintaining Compliance

Publishers who want to keep their accounts approved and in good standing must follow Google AdSense’s strict policies and guidelines. Accounts that don’t follow these rules could get suspended or closed. The following are crucial things to keep in mind:

Follow Ad Placement Policies

Only place ads in locations that comply with AdSense policies. Don’t place ads on auto-play video or audio, in pop-ups/pop-unders, or in slideshows/galleries without user initiation.
Don’t place ads near or inside adult, violent, or illegal content. Ads should be an appropriate distance away from such material.
Don’t place ads that obstruct site content or navigation. Ads should blend naturally into the page design and layout.

Ensure the Site Remains Within Content Policies

Don’t add content that violates AdSense content policies after being approved. This includes scraped or auto-generated content, hate speech, adult material, promoting drugs, etc.
Make sure new pages meet content quality guidelines. Thin or low-value pages may lead to policy violation warnings.
Don’t edit existing pages to include prohibited content. Google can re-review pages and sites at any time.

Maintain High-Quality Traffic Sources

Avoid purchasing bulk/low-quality traffic from questionable sources. Prioritize organic growth and high-value visitors.
Don’t use any methods intended to inflate pageviews like auto-redirects, auto-spawning of browsers, etc. These violate AdSense policies.
Check site analytics regularly for suspicious traffic spikes that may indicate invalid traffic sources. Report unrecognized traffic surges.

Respond to Policy Violation Warnings

If you receive a policy violation warning, respond professionally and promptly. Explain how you’ll resolve the issue.
Take warned pages down immediately and modify to comply with policies before appealing review. Don’t re-upload the same violating content.
Take warned pages down immediately and modify them to comply with policies before appealing review. Don’t re-upload the same violating content.

Following all AdSense policies and guidelines consistently is key to maintaining your account standing. Regularly review updated policies and make any necessary site adjustments to stay compliant.

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1 comment

Earn $100 a Day With Google AdSense: The Simple Step-by-Step Guide | Bloggger Solution December 15, 2023 - 12:36 am

[…] Google AdSense is an advertising network that allows publishers to place advertisements on their website or blog and earn money for each ad click or impression. Using Google’s advertising engine, AdSense finds appropriate text and shows adverts to match the content on your pages. […]

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